Patagonia Inc., the enviro-minded apparel company, is pleased to announce that Australian surfer Dan Ross has formally joined the Patagonia team. After working together informally for the past two years, Ross and Patagonia have forged a relationship with shared environmental ethos and perspectives.

Come out to Patagonia this weekend, August 19-23 for the summer sale. Save up to 60%!

Patagonia Cardiff store 30% OFF SALE, Wednesday July 21st through Thursday July 29.

Looking for a smashing good deal on a board? Then come to Patagonia Cardiff’s Board Swap on Saturday, June 19.

Woodshed Film's "180˚ South: Conquerors Of The Useless" California Tour Dates

New films from Patagonia and Michael Oblowitz and music for your ears to eat...

Ever wanted to have a sustainable garden but don't know how to get started? Then join us at Patagonia Cardiff for a workshop on urban gardening.

We will have a full compliment of boards shaped by Fletcher Chouinard, including his latest models the Huevos Rancheros and the Peke. There will also be our Wool Lined Regulator Wetsuits here to demo and give insight into why wool is the best way to stay warm on those cold winter days.

Yvon Chouinard is being recognized in the November issue of U.S.News & World Report as founder and owner of Patagonia, a company he founded and continues to run, which strives to cause no unnecessary harm to the planet and uses business to inspire and implement solutions to the environmental crisis.

Sitting on a stack of used surfboards you can‚t move on Craig’s List? Need to liquidate some so you can get a new one?

Stop by Patagonia Cardiff for a screening of The Present, a colorful and artistic exploration of the beautiful environment surfers play in every day.

Stop by Patagonia Surf Shop to buy pre-sale tickets to the world premier of The Present, a surf film by Thomas Campbell, maker of Sprout and the Seedling. The world premier event will be at La Paloma Theatre in Encinitas, March 6 and 7, with shows at 7 and 9pm.