10-Page Article On Kelly Slater In New Issue Of Sports Illustrated

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Justin Cote

I like the part where it says, “Kelly could be the Michael Jordan and David Stern” referring to the greatest basketball player ever and the commissioner of the NBA. Slater is definitely the Michael Jordan of our sport, and if anyone is going to improve the exposure of surfing on a worldwide level, he’s the man.

Kelly Slater

Kelly Slater the deal maker? Photo: ASP/Getty Images

As reported on www.floridatoday.com

The article, “Ready for the Next Wave,” was written by SI senior writer Gary Smith.

“Smith followed legendary surfer Kelly Slater . . . and discovered a man who was candid and thoughtful, one who was intent on figuring himself out in addition to harboring aspirations of ‘carrying surfing from a niche sport, seen mostly on the Internet, toward the mainstream,’ ” stated a press release from the magazine.

“Kelly could be the Michael Jordan and David Stern of his sport — the iconic athlete doing aerials and 360s and the power broker trying to change the structure and marketing of his sport.”

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10 Comments For This Post

  • stu Says:

    is anyone in particular (other than pros and industry sluts such as TWS) asking for surfing’s international exposure?

  • G Christenson Says:

    Ohya, dad of an aspiring grom wants more int’l exposure, hope competitions keeps getting bigger so the kids future keeps looking brighter… Ya gotta dream…

  • kevo Says:

    not me

  • stu Says:

    why don’t you dream of your kid going to college instead? Even without seeing him I can tell you he’s no Slater.

  • yer Says:

    who cares what G dreams about - increased exposure for surfing is a bonus for everyone; increases in board technology, progress in travel and hopefully in carbon friendly travel, and the cliche of ’sharing’ what a special sport surfing is with the world are all good things.

  • More is not better Says:

    Increased exposure is not good if it leads to more crowds and less waves for everyone. It ain’t sharing, it’s marketing.

  • alekesam Says:

    it is the responses of tunnel visioned individuals like the ones who post the majority of responses on this site that leads me to say “i surf but i am not a surfer”.

  • Pagiel Herndon Says:

    What issue of Sports Illustrated will Kelly Slater be in?

  • PSH Says:

    SLATER- simply the best.

  • lilikindsli Says:

    6rd61Z I want to say - thank you for this!

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