Press Releases

Brixton | Fender Guitar Collab
Brixton is proud to announce the release of our collaboration with Fender Guitars.
Kaenon 2011 Anniversary Collection
Celebrating 10 Years of Kaenon with New, Hand-Painted Sunglass Styles
Cousteau/Body Glove Wetsuit Line
Two world-renowned powerhouses join forces to develop a line of wetsuits, rash guards,...
2012 Miss Reef Calendar Now Available
From tropical beaches to enchanting caves and waterfalls, Puerto Rico was chosen...
Reef Wins Imaginarium’s Best Photography Award
Reef staff photographer, Chris Straley, has been awarded ‘Best...
John Maher Launches Surf Travel Co.
"My intent is to provide a website where surfers and travelers of all ages can go to...
O’Neill Receives Boardshort Patent
New patent marks the latest addition to O'Neill's list of more than 20 awards and...
Kahanamoku Sons Surfboard booth at Duke’s Oceanfest
From August 24th until the 27th, Kahanamoku Sons, Inc. a...
2011 TransWorld SURF Reader Survey
The 2011 TransWorld SURF Reader Survey -THIS IS YOUR CHANCE TO BE HEARD! For 2011 we...
Joe McElroy Joins Ergo
ERGO is thrilled to announce that industry thoroughbred, Joe McElroy, has joined the team as...
Brixton Signs Troy Elmore
Brixton Signs Troy Elmore. For more information go to Brixton.com
Soul Surfer Released On Blu-ray and DVD
Sticky Bumps announces the release of their Elite World Team Rider Bethany...
RAEN Optics Launches New Website
Encinitas, CA-based boutique eyewear brand, R A E N optics has the 2012 season in full...
Brixton’s Fall 2011 Video
Brixton's Fall 2011 Video
GoPro Launches The Floaty Backdoor
GoPro, maker of the world’s most versatile HD cameras, today announced the launch...
Jordy Goes To Back To Back At J-Bay
Team O'Neill surfing sensation Jordy Smith, has taken one step closer to making his...
Nike US Open Of Surfing On FUEL TV
Fuel TV To Telecast The 2011 Nike US Open Of Surfing; Live shows cover surf, skate,...
DC Welcomes Mitch Coleborn To The Team
Recognized as one of the most progressive surfers of his generation, Mitch joins...
Frends Headphones Announces Surf Team
Conner Coffin, Mitch Coleborn, Warren Smith, and Benji Weatherley join headphone...
Sun Bum Does The OBX
Sun Bum Sunscreen Does The Outer Banks and gives away $1,000.
Shop The New Reef.com!
For the first time in Reef history, you now have the ability to buy Reef products directly on...
New CEO At O’Neill Group
O’Neill, founded in Santa Cruz, California in 1952, is known throughout the world as...
O’Neill Santa Monica Store Opens This Week
O'Neill Clothing the original surf, snow and youth lifestyle brand, is...
Etnies Rolls Into Its Next 25 Years
etnies is celebrating its 25-year anniversary in the city where it all began by...
Volcom Teams Up With Krochet Kids
For Fall 2011, Volcom has teamed up with Krochet Kids international, a grass roots...
Spy Optic Launches Performance Eyewear Series
SPY Optic announced the release of its SPY Performance series, a line of...
Lomography La Sardina Release
The school of fish here at Lomography has just unveiled LA SARDINA, a light-weight 35mm...
Wellen Summer Kick Off Party
Wellen Summer Kick Off Nightswim Pool Party Join us at Drai’s Hollywood for swimming...