Jodie Nelson Raises Over $125K For Breast Cancer

Rare minke whale followed Jodie as she became first woman to paddle nearly 40 miles as part of fundraising mission

Get the full scoop on Jodie’s paddle from an interview with her.

(Dana Point, CA) April 13, 2010—Television host, Stand Up Paddleboard (SUP) ambassador and former professional surfer Jodie Nelson has raised over $125,625 for nonprofit organizations Boarding for Breast Cancer and Keep A Breast Foundation as part of her Paddle With Purpose campaign.

On March 28, Jodie became the first woman to paddle 39.8 grueling miles from the island of Catalina to Dana Point. She finished in 9 hours, one minute and 21 seconds, all in an effort to raise awareness and funds for breast cancer research and prevention. 18 miles into the paddle, Jodie had a close encounter with a 30-foot minke whale she named “Larry.”

“This experience has been better than I could’ve ever imagined,” said Nelson. “It has blown me away to see how many people this story has touched in such a positive way.  I am in awe of the power of the Internet and media in generating word-of-mouth awareness.”

Since the paddle, Jodie and Larry have been featured on dozens of broadcast media outlets including CNN, NBC Nightly News, FOX and MSNBC; and top online outlets such as Yahoo! and ESPN.  With the help of Jodie’s fundraising efforts, donations to the cause have continued to grow.

“When Paddle With Purpose was featured on the home page of Yahoo!, we reached our $100,000 goal in less than 24 hours.  I’m grateful for all the support and recognition so far and am excited to continue our efforts in the weeks and months ahead.”

Jodie’s experience will be featured on “The Ellen DeGeneres Show” today and special “Larry” apparel will be available for purchase for a limited time.  Visit ellen.warnerbros.com/ for broadcast schedule and freshpressed.com/paddle to learn more and contribute to the cause.

Paddle With Purpose is supported by Emergen-C Pink, which Jodie used during training to help prepare her for the endurance mission.  For more information or to donate, please visit paddlewithpurpose.com.