Electric’s Acetate Color Series Release

San Clemente, California – November 2009: Do you think the Jackalope chooses to breed under the full moon because it’s convenient? Do you think .0059 percent of the population choose to be albino because it’s awesome? No! These phenomena do not choose to be radical, they just are, and in a sense that’s what makes them so desirable. See, at Electric we realize that the finest things in life are often times those unattainable. With the release of the extremely limited hand made Electric Acetate Color Series this is your one chance to make your own indelible mark on society.

So why is acetate so special? The answer is simple: instead of the frames being painted like 99 percent of sunglasses produced, with acetate what you see is what you get, a deep, saturating color through and through–in short the frame is the color. This amounts to rich colored shades that are one of a kind; just like Friday night vomit will never match the unique tint of Saturday’s. Available only in the Hardknox, the Hoodlum and Typ2, not every frame will receive the reputed acetate treatment, and with an extremely limited release, rest assured if you blink you will miss them.

Available at select retailers, it is imperative to seek these puppies out as new color patterns will be released randomly throughout the year and unlike the Salmon of Capistrano they are not soon to return. Check out our retailer locator to find an Electric Dealer close to you.

So the next time a comet passes overhead, break away, have some punch, relax, and stay elusive in Electric’s Acetate Color Series … you know something the rest of ‘em don’t.

To find an authorized Electric dealer near you check out electricvisual.com.

Most of The Electric Acetate Color Series is not available online due to extremely limited quantities.

The Hardknox Acetate Has Standard Features Including: picture-1

_Size Category 3
_100% UVA & UVB Protection
_6 Base Hand Made Acetate With Injected Wire Core
_6 Base CRX Lens
_3 Barrel Stainless Steel Optical Hinge
_Standard Packaging (includes microfiber bag)
_Suggested Retail Price_$79.95

The Typ2 Acetate Has Standard Features Including: picture-2

_Size Category 4
_100% UV Protection
_6 Base CRX Lens
_6 Base Hand Made Acetate With Injected Wire Core
_3 Barrel Stainless Steel Optical Hinge
_Standard Packaging (includes microfiber bag)
_Suggested Retail Price_$79.95

The Hoodlum Acetate Has Standard Features Including:
picture-3
_Size Category 4
_100% UVA & UVB Protection
_6 Base Hand Made Acetate With Injected Wire Core
_6 Base CRX Lens
_3 Barrel Stainless Steel Optical Hinge
_Standard Packaging (includes microfiber bag)
_Suggested Retail Price_$84.95