Levis “go forth” Campaign VS. March Forth (MF34) since 2003

In 2003 March Forth Clothing was established as a street wear brand with a positive message: MARCH FORTH! On July 4th, 2009 Levi’s and Wieden + Kennedy ad agency launched their “Go Forth” campaign..They definatly succeeded to go Forth on not being original, You be the judge?