XYZ Is Refocusing
XYZ is focusing itself for the new season. After dropping its Plan B skate goods, the company is focusing its attention to apparel. Besides its pro team (Pat Maus, Kasey Curtis, and Chris Strothers), they plan on putting out a larger amateur team. Owner Tommy Caudill says to look forward to a new video in September.
New Volcom Video Series
Veeco Productions and Stone Entertainment are proud to introduce the Volcom Stone Power Packy. The Packy includes the surf film Frankenplasm, the cross-country skate film called The Exceed Program, and the Stone Entertainment compilation CD. To order yet another realm of the “World According To Volcom Stone” call: (949) 646-2175.
Koa Surf Classics Opens Store In Waikiki
Koa Surf Classics, manufacturers of Hawai’ian koa wood surfboards and surf wear, have opened a shop in the historic Kakaako district. If customer’s are in Waikiki the colorful Koa Surf Limo will take them to both the Koa shop and the Russ K. Makaha shop owned by Rusty Keaulana. The address is: 909 Waimanu Street, Honolulu.
Op Signs License For Wetsuits
Richard Baker, CEO of Ocean Pacific, has announced a new licensing agreement with Ocean Tec, Inc. to produce a line of wetsuits under the Op label. The West Palm Beach, Florida-based Ocean Tec will produce a complete line of wetsuits for men, women, and children. The collection will target sporting goods stores and chains as well as surf/beach specialty stores and wholesale for approximately 50 to 70 dollars for fullsuits and 36 to 50 dollars for springsuits.
Op also announced a licensing agreement with NAP, Inc. to produce a line of young men’s underwear, loungewear, robes, and sleepwear under the Op label. The collection will offer several active pieces for layering.
Split Clothing Takes Accounts And Riders To The Races
On Saturday, February 6, Split Clothing took 80 of its top accounts, team riders, distributors, and employees to the Anaheim Supercross races. The mode of transportation was a big yellow bus waiting for them outside of the ASR trade show with beer and burrito’s supplied by Wahoo’s Fish Tacos. According to Split, everyone enjoyed getting away from the trade show, it was a chance for people from different regions to meet.
Headhunter Creates New Clear Formula
Headhunter surf screen was originally developed for the boatmen on Tavarua Island. The formula contains aloe, is waterproof tested, non-greasy, PABA free, UVA and UVB safe, fragrance free, and doesn’t sting the eyes. The new clear formula has an SPF of 30. A heavy duty nose and lips formula is due out this spring.
The Inside On The Inside
Fresh out of Dana Point comes a new apparel company called The Inside. Founded by Laguna Beach Artist Jeff McCoy, the focus of the company is product with a strong core appeal. Started in 1998, McCoy is translating his experience from doing freelance work for such companies as Rusty, Billabong, Gotcha, and Quiksilver. Besides its mainstream marketing, The Inside is committed to sponsoring amateur surfing and currently sponsors such riders as Kyla Langen, Sean Taylor, Chris Evans, and Ben Koscielniak.
The Realm Buys Exclusive Rights To World’s Heaviest Wave
The Realm Nation has just inked a deal with Huntington Beach-based Surfline. Surfline specializes in surf reports and long-range wave forecasting. Through its Web site, viewers can obtain real-time video from its network of cameras placed throughout the world’s most popular spots. The Realm will be the exclusive sponsor of the Pipeline camera. Check the waves at Pipe right now by clicking: http://wavetrak.surfline.com/pipecam.asp
Surf Expo Filling Up Fast
Calling it one of its most successful shows ever, Surf Expo reported higher attendance from the January 8 to 10 show at the Orange County Convention Center in Orlando, Florida. A sign that retailers have rebounded from Hurricane Georges that hit last September, the success means space for the upcoming September 24¿26 show is approaching sold-out status. For more information call Surf expo at: (404) 220-2212 for exhibiting, and 1-800-947-SURF for retailer registration.
Sunbelt USA Offers Low Pricing
Sunbelt USA has launched a sunglass line in the belief that mid-priced product was being overlooked. ROYZ Optics styles retail at 28 to 39 dollars. They are being sold nationally at sport specialty, surf shops, and have a large following in the Snow Resort market. For information call: 1-800-642-4664.
New Online Board Site
A new Web site for surfers, snowboarders, and skaters has been launched at boardpark.com The site is a comprehensive database of information designed to help boarders find what their looking for on the Web. Originally an online magazine, the new aim is to organize content clearly for all three sports.
Sungirl Products Go International
If you noticed a radiant glow on the skin of the Sports Illustrated swimsuit models, you can thank Sungirl¿a new line of sunscreen with glitter products. Aptly produced by Natural Desires, they landed their new product in the issue by calling editors two days before they were scheduled to take off to the location. The editors liked it so much 40 more bottles were immediately sent to the shoot. Sungirl products are available in four formulas and different colors.
Oxbow International Signs Multi-Year Deal
Oxbow International has signed a multi-year deal with Oxbow USA for the licensee and distribution of sportswear, apparel, and accessories. Certain items of the comprehensive line will be produced domestically while the more technical items like jackets will be manufactured off shore.